To support the government in kicking-off traffic law enforcement on 1 January 2016, AIP Foundation’s Behavior Change Communication Program is preparing awareness-raising activities aimed at informing target communities about enforcement. Police will begin fining motorcyclists 15,000 riels for un-helmeted passengers. The activities included are the production and broadcasting of TV and radio commercials, TV and

Supported by Manulife (Cambodia) Plc, teachers at Sothearos Primary School participated in vital road safety training that focused on motorcycle helmet use. 38 teachers joined a road safety training that focused on the benefits of correct helmet use for their families and community, highlighting that an active role by teachers is required to ensure that

Various stakeholders gathered to discuss potential improvements to the “Head Safe. Helmet On.” project. AIP Foundation held its second district-wide stakeholder workshops as part of the “Head Safe. Helmet On.” (HSHO) project. The purpose of the workshops was to discuss actions to support the enforcement of the passenger helmet law, including children, scheduled to begin

AIP Foundation held a second consultative stakeholder meeting to discuss revisions to the television commercial of the “Head Safe. Helmet On.”(HSHO) project. HSHO is a two-year project supported by the United States Agency for International Development, Development Innovation Ventures (USAID-DIV) and others, aimed to increase helmet use in Cambodia. The purpose of the meeting was

Last month, 18 schools from Phnom Penh, Kandal, and Kampong Speu completed disseminating road safety messages as part of a “schools of excellence” competition to raise road safety awareness. Throughout the year, school groups arranged road safety murals and distributed materials to help improve road safety behavior and their school’s surrounding infrastructure. To take part

AIP Foundation held its second nationwide stakeholder workshop as part of the “Head Safe. Helmet On.” project. The purpose of the workshop was to discuss the enforcement of the passenger helmet law, especially to include children, scheduled to begin from January 1st, 2016. The workshop gathered approximately 30 participants from government institutions and the private

Under the “Head Safe. Helmet On.” (HSHO) project, AIP Foundation organized a second commune-wide meeting which attracted 45 participants in Chba Ampov District, Phnom Penh. The participants included commune road safety groups from the three targeted communes, district governmental officials, and media representatives. At the meeting, AIP Foundation reviewed commune-based activity plans and presented the

Over the past year, as part of the “Head Safe. Helmet On.” project, AIP Foundation has been implementing a public awareness campaign aimed to inform people about the importance of helmet use and the new passenger helmet law. After a year of delivering the public awareness campaign, findings from the project’s mid-term evaluation survey, which

Supported by AIP Foundation in Cambodia, 18 Road Safety Working Groups have been formed and trained to address road safety issues in their respective communes. Educational activities implemented this past month, focused especially on helmet-wearing, include 123 total street-based, door-to-door, and commune-wide activities. These working groups function as the sustainable local structures mandated via the

Over the last four months, AIP Foundation’s TV commercial promoting helmet-wearing has reached 94% of the national population, over 11.9 million people. Additionally, 83.9% of target audiences – namely, males and females aged 16 to 45 – have seen the commercial at least 3 times within the four-month period. In the commercial, a spirit father