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Student road safety advocates in Cambodia learn key skills at capacity building workshop

30-07-2017

Student road safety advocates at YARS workshop July 2017

Media and Communication Expert Chhay Sophal trains student ambassadors on how to effectively utilize social media and the news media to raise awareness.

The Young Ambassadors for Road Safety (YARS) program convened 25 of its members for a capacity building workshop focused on lessons learned from implementation of the program’s action plan thus far. AIP Foundation organized the workshop to solicit feedback on successes, challenges, and lessons learned from student ambassadors from each of the target universities. The meeting also focused on capacity building for next steps of the action plan, including how to effectively utilize social media to raise awareness. In addition, AIP Foundation and target universities signed a Memorandum of Understanding (MoU) to ensure implementation of the YARS program is sustainable.

YARS is a partnership with the Australian Direct Aid Program, an office of the Department of Foreign Affairs and Trade. The capacity building program works with three universities located in high-risk traffic areas with the aim of empowering university students to design and implement sustainable road safety awareness activities for their peers and nearby primary school students.

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